FDMC DIGITAL MEDIA LLC
  • Welcome To FDMC Digiial Media
  • About Us
  • What Others Are Saying!
  • VIdeo Production Services
  • Roy's Blog
  • Newsletter Of The Month
    • Press Releases About FDMC
    • Have Questions-Want Our Newsletter?
  • Get My Free Whitepaper!
    • FDMC Payment Page

Starting Your Business YouTube Channel

4/19/2017

0 Comments

 
Video Marketing has become increasingly important for small businessesof all sizes. And YouTube is one of the most popular platforms for posting and sharing those videos.
If you have a YouTube channel for your small business, or are thinking of starting one, here are 20 ideas for type of content you can post. Hope you enjoy them!
Video Ideas for YouTube
Product Spotlights
If your business is a product-based one, you can use YouTube as a platform for highlighting specific products such as widgets, bar glasses, Tiki patio furniture..
Product Announcements
Then when your business comes out with new products, you can create videos that offer a preview of all the new features.
Product-in-Action Videos
Video can be a great way to show your products in action. This is especially relevant for products like video games. PlayStation often posts game play videos for the games available on its device. Locally you can do the same with your proucts.
Product Explanations
If your product is something that might require a bit of an explanation, you might also consider creating videos aimed at simply explaining it to beginners. This can help them get acquainted enough with your offering to gain interest.
Product Comparisons
You can also create videos that compare multiple products to help your customers make more informed choices. An example would be if you sell air conditioners, you might show the difference of various sizes of the conditioners as to how many rooms it would cool. This would help your customers out!
Collection Videos
If your business releases collections of products, like lines of clothing or similar items, you can also create videos around those releases, Say you offer a new line of home made soap here is your chance to make it a premier star out of it.
Mini Movies
Your YouTube content can certainly be intended to inform or persuade. But don’t forget to entertain your audience as well. Lego does this with mini movies that feature some of its popular product sets. You can do it for your business as well. Having good editing software here is something I would suggest highly.
Special Offers
You can also share information about special offers or limited time promotions so that your YouTube viewers are constantly up-to-date with your offerings.
Customer Stories
To create more engagement with your customers and share content that’s relevant to your audience, you can create videos that share some of your customers’ stories through interviews or similar formats. I did this for a local insurance company and it worked out well.
Behind the Scenes Videos
You can also create videos that show some behind the scenes views of your company or products. Doing a "Meet The Staff" video or "A day In The.." with one of your route drivers is another example.
Company Milestones
When your company reaches a big milestone, or has a big accomplishment, you can create a YouTube video to celebrate and share the news!
How-to Videos
People often watch videos to learn how to accomplish certain tasks. So you can make these helpful videos in a way that includes some of your products or services.
Tips Videos
You can also create videos that offer simple tips on a particular subject. If you are a real estate person (and boy do we have real estate people all of a sudden here) you could do a video on tips on preparing your home for sale or showing. Tips such as painting or yard work. You get it.
Discussion Videos
Similar to how you might discuss various topics on a blog, you can create a video where you simply share your expertise or some thoughts on a particular topic. Let's say you own a gym and you do a series of videos on fitness or running. This would be a great example of discussion videos.
Contests
Video can also be a great format for showing off content from your audience, especially if you can collect clips from people as part of a contest. GoPro is one example of a company that has done this well but make sure you follow all laws before doing this.
Inspirational Videos
Even if a video doesn’t directly relate to your products, it can still offer value to your target audience. Inspirational videos can sort of break up all those videos that specifically relate to your products or services. Assist a non-profit for example and shoot some video be kind and don't make a big commercial about yourself out of it.
Regular Series
If you create enough video content regularly, you can turn it into a web series. Red Bull does this with some of the behind the scenes content it shoots with various extreme sports stars as an example.
Influencer Videos
You can also partner with influencers relevant to your audience and ask them to star in your videos as a way of creating quality content and growing your audience. Examples would be factory reps or distributor reps that you buy your products from for re-sale.
Holiday Greetings
On or around holidays, you can also make special videos intended to show some festive spirit and have some fun, We had a blast making a bunch of these for some of our customers last year. Yes, you can get them done professionally if you wish.
Funny Videos
You can also simply have some fun with your audience by posting funny commercials or other video content on your YouTube channel. Brevard County Sheriff's Office has been getting thousands of hits and national publicity doing these while bringing up awareness on crime protection and safety.
I hope you enjoy these tips and if our company can be of any assistance to you in getting you started, please call or email us. We are YouTube certified partners and we can help you with that next video project as well.
Roy Garton
FDMC Social & Digital Media LLC
www.floridadudemarketingconcepts.com
0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

    Picture
    Like It? Pin It!
    Picture
    More blogs can be found on my WordPress Site
    View my profile on LinkedIn

    Catagories

    All
    Advertising
    Advertising Social Media
    Baby Boomers.
    Blogging
    Branding
    Business Development
    Business Devleopment
    Business Investments
    Business Marketing
    Business Marketing
    Business Meetings
    Business Websites
    Content Marketing
    Creating Facebook Fan Pages
    Customer Relationships
    Customer Resource Management
    Digital Media
    Email
    Email Marketing Campains
    Facebook
    Facebook For Business
    Facebook Landing Pages-updated
    Fan Pages
    Google +
    How To Make A Landing Page
    How To Market Against Larger Competition
    Instagram
    Internet Marketing
    Klout
    Landing Pages
    LinkedIn
    Making A Fan Page On Facebook-the Basics
    Markeiting
    Marketing
    Merchandising
    Mobile Apps
    Mobility
    Mobility Marketing
    Networking
    News
    Pinterest
    Public Relations
    Reaching Clients Through Their Smartphones
    Sales
    Small Business
    Smartphones
    Smbs
    Snapchat
    Social Media
    Social Media And Email
    Social Media;Marketing
    Social Media;Marketing
    Social Media Termanology
    Social Media Video
    Soical Media Trends
    Surface Tablet
    Tablets
    Target Marketing
    Technology
    Television
    Tumblr
    Tweeting For Business
    Twitter
    Videos
    Vine
    Windows 8
    You Tube

    RSS Feed

"Our images of the future guide and inform our current behaviors. 
Organizations (and individuals) change in the direction of their images of the future."

Courtesy of Clarity Works
  • Welcome To FDMC Digiial Media
  • About Us
  • What Others Are Saying!
  • VIdeo Production Services
  • Roy's Blog
  • Newsletter Of The Month
    • Press Releases About FDMC
    • Have Questions-Want Our Newsletter?
  • Get My Free Whitepaper!
    • FDMC Payment Page