Almost all businesses use social media in one form or another these days. However, using those platforms correctly is a must. Here are 12 social mistakes your business does not want to do. While you may think it's my platform and I will do what I want, then you may turn right around and think why is no one following my business? I myself am guilty of some of these very things and it is easy to caught up on a few of these. Getting in a hurry because of your busy day is a lot of the trigger finger mentality as well. Take a look at these and see if your business is committing some of these mistakes.
Only sharing content about your company
Ignoring your audience’s needs & expectations
Limiting your content types
Failing to listen to customers
Creating a sales-focused social presence with no personality
Not engaging with your audience
Deleting or ignoring negative comments
Making spelling & grammar mistakes
Delivering poor customer service on social media
Posting irresponsible or insensitive content
Too many hashtags or handles
Failing to promote two-way conversations with customers
Anything jumping out at you? I hope the above has got you thinking and will help improve your traffic, followers, and customer interaction going forward.
Tags: #social media #marketing #small business #social platforms #marketing