FDMC DIGITAL MEDIA LLC
  • Welcome
  • About Us
  • What Others Are Saying!
  • VIdeo Production Services
  • Roy's Blog
  • Newsletter Of The Month
    • Press Releases About FDMC
    • Have Questions-Want Our Newsletter?
  • Get My Free Whitepaper!
    • FDMC Payment Page

Marketing Your Business The Right Way!

3/26/2015

0 Comments

 
There are several key points to marketing your business so you have an effective and productive return on your investment.  In the world of social media  and digital interaction, one must be ready to jump the hoops and know how to reach their masses.  Here are some key points to consider to get that ROI of your advertising and marketing dollars.


1.  Social Media Management


With all the platforms out there you need to be able to control and mange your message to your masses.  Have a automation and leverage tool like Hootsuite or similar platform to help run your campaign.  Tying to do it all on your own is time-consuming, non productive, and worse, opening yourself up to errors.


2.  Content


In the world of content marketing, how much knowledge and leverage can you generate to keep your customers and audience happy?  To keep your content fresh, turn to your vendors or distributors for free content of subject matter you represent in your products or services.  Managing your content can make or break your marketing plan.  Keep it fresh, relevant and interactive.


3.  Know Your Competitors


If you are not up on your competition and aware of what and how they reach the very customers you also need then you are in trouble.  Be aware of how they market by checking out their web sites, their social media scheme, and advertising.  If you don't have the time, engage a third-party application such as TrackMaven or similar tool to help you stay on top.


4.  Lead Generation


I am at times, not a big fan of some lead generation tools due to the fact that the very information they claim to have is outdated before they get it.  They deal with outdated data themselves and when passed down to you your time is wasted.  This is not to say all lead generation marketing is bad.  I am saying make sure the data or leads you get fit your verticals you are trying to reach.   3rd party lead generation  platforms and companies that are good get you current information with appointment setting capabilities which should convert to face to face business opportunities.  For what you have to pay for the services make sure they work for you and not against.   


Stay fresh and market your business with goals!

0 Comments

Get Your Content Out There!

3/13/2015

0 Comments

 
Marketing for SMB's is tough.  No question about it. You don't have the budget of those "Big Boys" but you know what you want to do.  So How do you promote?  Think outside the box.  That is what you do.  I have some tips that may just help you.  Granted, not all may fit your particular situation but consider it guidelines if you will.  The best news is it costs you little to nothing to get your content out there. 


1.  Make your content  exciting and downloadable.  Spreading the brand is the best brand


2.  Allow others who are knowledgeable in your field of business or brands that you sell be "guest bloggers"  (tap your distributors or area sales reps to do this)


3.  Use images or videos on your content. 


4.  Tap your social media platforms.  (Facebook, Pinterest, Twitter, LinkedIn and don't forget those video platforms such as Vine, YouTube, or Instagram


5. Make your content about your brand or your profession.  Not about you.  Make the topic interactive and engage your readers.





With these tips, your content marketing campaign will soar! 


-Roy

0 Comments
    Picture
    Like It? Pin It!
    Picture
    More blogs can be found on my WordPress Site
    View my profile on LinkedIn

    Archives

    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014
    August 2014
    July 2014
    June 2014
    May 2014
    April 2014
    March 2014
    February 2014
    January 2014
    December 2013
    November 2013
    October 2013
    September 2013
    August 2013
    July 2013
    June 2013
    May 2013
    April 2013
    March 2013
    February 2013
    January 2013
    December 2012
    November 2012
    October 2012
    September 2012
    August 2012
    July 2012
    June 2012
    May 2012
    April 2012
    March 2012
    February 2012
    January 2012
    December 2011

    Categories

    All
    Advertising
    Advertising Social Media
    Baby Boomers.
    Blogging
    Branding
    Business Development
    Business Devleopment
    Business Investments
    Business Marketing
    Business Marketing
    Business Meetings
    Business Websites
    Content Marketing
    Creating Facebook Fan Pages
    Customer Relationships
    Customer Resource Management
    Digital Media
    Email
    Email Marketing Campains
    Facebook
    Facebook For Business
    Facebook Landing Pages-updated
    Fan Pages
    Google +
    How To Make A Landing Page
    How To Market Against Larger Competition
    Instagram
    Internet Marketing
    Klout
    Landing Pages
    Linkedin
    Making A Fan Page On Facebook-the Basics
    Markeiting
    Marketing
    Merchandising
    Mobile Apps
    Mobility
    Mobility Marketing
    Networking
    News
    Pinterest
    Public Relations
    Reaching Clients Through Their Smartphones
    Sales
    Small Business
    Smartphones
    Smbs
    Snapchat
    Social Media
    Social Media And Email
    Social Media;Marketing
    Social Media;Marketing
    Social Media Termanology
    Social Media Video
    Soical Media Trends
    Surface Tablet
    Tablets
    Target Marketing
    Technology
    Television
    Tumblr
    Tweeting For Business
    Twitter
    Videos
    Vine
    Windows 8
    You Tube

    View my profile on LinkedIn

    RSS Feed

"Our images of the future guide and inform our current behaviors. 
Organizations (and individuals) change in the direction of their images of the future."

Courtesy of Clarity Works
  • Welcome
  • About Us
  • What Others Are Saying!
  • VIdeo Production Services
  • Roy's Blog
  • Newsletter Of The Month
    • Press Releases About FDMC
    • Have Questions-Want Our Newsletter?
  • Get My Free Whitepaper!
    • FDMC Payment Page